Search engine optimization is a competitive marketing method which requires a lot of knowledge, experience and skills. Today we are going to share some interesting SEO facts which will blow your mind.
Every year we see different statistics and facts related to SEO because of new technologies, algorithms and market behaviour. Being an SEO agency, we though we should share some important SEO facts with you.
Let’s begin with Technical SEO because it is the most important part of SEO. Technical SEO is important to execute your SEO strategy smoothly.
Technical SEO Statistics
- According to the report by statista about worldwide market share of search engines, Google possesses nearly 82% of the global search engine market.
- Brigthedge report shows 68% of all generated website traffic is sourced from both organic and paid search
- According to Backlinko Google receives around 7 billion searches per day worldwide, which equates to around 81,000 times per second
- As shown in Moz report, 21% of Google searches lead to more than one clicks on the results
- Ahref said in a report that 96.55% of content gets no traffic from Google
- Thinkwithgoogle data shows 53% of people in the U.S. say that they research products on search engines before purchasing to ensure they are making the best decision possible (Google)
These statics shows the importance of search engines in our daily life. We use different search engines every day and it became part of our life. Be it professional, personal or any other question, we prefer to search it online to find answers.
Organic Search Statistics
- Search Engine Journal said in a report that more than 25% of people will click on the first Google result
- Do you know that the first five organic results on search account for 69.1% of all clicks? This is absolutely correct. As published in the report, first five organic results dominate the click rate.
- We all know the importance of google but do you know that as per the report by Sparktoro, Google is responsible for 57.8% of the web traffic worldwide
- Oberlo statics shows 84% of search engine users will use Google 3 times a day or more.
- Content is important and to rank but do you know that as per the report of Backlinko, Organic searches that are ranked on the first page of Google have an average word count of 1,447 words.
- 49% of respondents agree that organic search has the best ROI out of all the other marketing channels source Search engine Journal
- Over 200 ranking factors are used by Google in their algorithm for ranking websites
- It is a common question between clients when they outsource their SEO project to SEO agencies that how much time it will take to rank on position one? Answer for this question is, The average age of the #1 organic result on Google is almost 3 years old and around 60% of the pages ranking 10 or higher on Google were published 3 or more years ago as per the statics by ahref.
Staying on top in search engine result page is the priority for all the businesses and people who provide SEO Services. These interesting SEO facts makes all sense while creating a SEO strategy for business.
Mobile Search Statistics
- Nearly 63% of organic search traffic on Google in the United States comes through a mobile device
- You will be surprised to know that nearly 55% of organic search traffic worldwide comes from a mobile device. While exploring the stats shared by Statistica we found this interesting information.
- Technology is evolving and we found an interesting stat on this by search engine journal which says 20% of searches on mobile devices are conducted via voice text. We have published an article earlier about importance of voice search in SEO which can help you understand it easily.
- While exploring the importance of CTAs, we found a report by Google itself stating 60% of smartphone users have contacted a business directly through the search results, using features such as the “click to call” option
Local SEO Statistics
- An interesting study by google shows that 76% of searches from mobile devices are related to something near them.
- 46% of Google search queries have local search intent.
- Brightlocal statics shows that 88% consumers use search engines to find local businesses, and 61% of those consumers make a purchase after visiting businesses as from local search engine listing.
- Hubspot shared some interesting statics about local searches and we found an interesting SEO fact that 72% of consumers that conducted a local search also visited a business that was within 5 miles of their location.
- There are so many platforms to learn about anything but do you know that 97% of people will learn more about a local business on the internet over anywhere else. It was an interesting local SEO statistic we found while exploring SEO Tribunal
- Approximately 80% of consumers will use a search engine to find local information. Source ThinkwithGoogle
- When people use their mobile phones to search for a local business, 88% of those individuals will end up visiting the physical location within the week
- 76% of individuals who conduct a local search on their smartphone will visit the physical location within one day, and 28% of those overall searches will result in a purchase
Keyword Statistics
- Approximately 94% of keywords get 10 or fewer monthly searches
- Around 8% of all search queries are phrased as questions
- Half of all searches contain 4 or more words
- Approximately 15% of Google searches have never been searched before
- 95% of the entire keyword database gets less than 10 searches per month
- More than 29% of keywords with 10,000 searches per month consist of 3 or more words
Link Building Statistics
Almost 94% of link builders agree that the quality of links is more important than the quantity. Source Sixthicitymarketing.
Comment below and let us know out of all statistics and SEO facts, which one was interesting and your favorite. To find more interesting information like this, keep exploring TheSEOGuy.
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