Welcome back to TheSEOGuy. Today we are going to talk about backlinks. When it comes to backlinks, the biggest challenge is to get them indexed. There’s no point of building backlinks if links are not indexed by search engines. Let’s understand the importance of backlinks and we will share some tips on how to index backlinks faster.
Let’s dive in to the information!
What are Backlinks?
Backlinks are basically the incoming or referral links which points towards your website or blog pages. For example, Someone has written information about any topic and added an a link of your website using correct anchor text, it will count as backlink for your website.
There are two types of backlinks. We call them “NoFollow Backlinks” and “DoFollow Backlinks”. The importance of DoFollow links is always more than the NoFollow links. You can refer our previous guide of difference between Nofollow and Dofollow links to understand better about no follow and do follow backlinks.
Importance of Backlinks
Backlinks are always important to increase trust of a website or blog between search engine crawler and users. With the help of backlinks, crawlers can identify how genuine your content is, and trust your website. Also backlinks are one of the most important factors in improving website domain authority.
Now that we know what backlinks are and why they are important, let’s learn how to index backlinks.
Indexing Backlinks
There are two ways to index backlinks. First is, to build backlinks on platforms which provides do follow links and second is put your efforts to index backlinks faster manually.
Indexing DoFollow Backlinks
You really don’t need to do much to get dofollow backlinks indexed. Just build the backlinks and wait for few days. After couple of days, you will be able to see the backlink in your search console under links section.
Indexing NoFollowBacklinks
Most of the platforms don’t have DoFollow option. It’s very common to see that you tried to build backlinks for your website or blog but the platform from where you build backlinks has added “NoIndex” tag.
Now the question is why platforms add Noindex tag?
This practice of adding Noindex tag is just to fight with spammy posts & content. The aim is to provide a clean and safe platform for visitors and inform the same to search engines such as Google or bing.
Let’s understand this way. If you have a website and it has content which contains spam links, you would not like to get those posts indexed in Google or any other search engine. The best option to deal with such situation is to add “noindex” tag on URL. The lesser spam links on your website or towards your website creates a positive impression and help to gain better domain authority. It could help you in gaining better rankings in SERP (search engine result page).
In order to get these links indexed you can follow given below steps.
Social Signals
Use social signals by sharing link on social platforms and drive engagement. You can use as much as social platforms and if you get engagement on your social post, it will generate social signals and help crawlers to read and index content.
Ping your backlinks
After generating social signals, second step would be ping your backlinks. You can use any pinging service provider to do that. You can choose between platforms according to your choice. But use this option wisely.
**IMPORTANT NOTE**
DO NOT USE PINGING SERVICES EXCESSIVELY, USE IT ONCE OR MAYBE TWICE BUT MAINTAIN GOOD NUMBER OF DAYS GAP WHILE USING IT TWICE. RECOMMENDED GAP IS 7-10 DAYS.
Build a Web2.0 for backlinks
You could create a web 2.0 by using free platforms such as blogger. Create your own space and list all of your backlinks there. Request indexing for all the blogger posts and submit sitemap. Blogger is just an example. you could use any web2.0 platform according to your choice.
List your backlinks
Create a list of your backlinks and save them in a Google Doc or Evernote file. You could also create a bookmark for your backlinks. I personally tried this and it works for me every time. While doing bookmarking, try to create a public doc or link. It will help to reach out more people. If you are getting clicks on your listed links, it would be an additional benefit for you.
Pro Tip
Do not rely on tools which offer paid services to index backlinks. None of them will give you a guarantee of indexing backlinks. Instead put your efforts in building quality do follow backlinks.
Hope this information would help you to learn how to index backlinks. If you have additional information apart from above listed steps, then do comment below. Feel free to share your feedback or suggestions for this information.
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