Smart Ways to Use AI Tools to Update and Rank Old Content

rank old content

What trends in digital worlds can become outdated the next second. It can simply be overlooked by search engines and can be considered irrelevant. But instead of old content getting archived and fading away, it is better to update and ensure that it ranks. Undoubtedly, creating content from scratch can also be a tedious and arduous task which is also one of the reasons why the old content should be updated. In this guide, we will learn how to use AI tools to update and rank old content in SERP.

When it comes to updating or creating the content, most people think that they now have to sit down for hours and make the adjustments manually. Things have become advanced; AI has entered the industry, and content creation is no exception.

Practicing smart ways to use AI tools can help you update and rank old content. However, you might not be aware of those smart ways and some efficient AI tools that can actually help you with the process.

In this article, we will tell you some smart ways to use AI tools to update and rank old content. Stick with us till the very end, as we have discussed all the points in detail.

Refresh Existing Content

One of the most important things you should do is revisit your content and add a fresh perspective. Identify outdated information or references to old statistics. You can manually read and identify where changes need to be made and how your content can be made more relatable and comprehensive.

When identified, instead of manually rewriting the paragraph and spending too much time, you can simply use the AI paragraph rewriter and get the paragraph refreshed in no time. The navigation of the tool is quite simple as you only have to upload that paragraph or specific part on the tool and it will freshen it up. The best thing about using this tool is that it gives different tone options such as formal, academic, or professional.

For a better understanding, a pictorial demonstration is shared below. You can see how exceptionally the tool rewrites the content.

tips to rank old content

Paragraph Rewriter by Summarizer.org

The tool has done an exceptional job. It has efficiently rewritten the content and has given it that fresh touch which is important to keep the readers engaged.

Also, tools helps in maintaining the quality of content and context of the content. However, to ensure that there are no contextual or grammatical errors in the content, it is better to review the output once and look for all the mistakes.

Add New and Valuable Content

Apart from rewriting the existing content and freshening it up, sometimes it happens that the content does not only need edits but also needs the addition of a new point of view or some latest information.

You can read the content and identify where the content gap is actually present. It will help you work on writing a piece of content that is cohesive and does not interrupt the natural flow of other sentences. Once identified, you can use an AI paragraph generator to get a particular piece generated that aligns with your requirements and fits in naturally with your content.

The best part of using this tool is that the tool gives you an option whether you need a detailed or a concise version of the content. It helps you get a piece of content that can be naturally added to your content with minor tweaks.

For a better understanding of how the content can be generated using the paragraph generator, we have shared a pictorial demonstration of the tools working below.

AI Paragraph Generator

The tool has done a great job in generating a detailed paragraph on the respective topic. It has ensured that the sentences flow smoothly and make sense.

However, to ensure that the content fully matches your requirements and preferences, you may make some manual tweaks and add the paragraph to your existing content. If you feel like the tool-generated paragraph is irrelevant and sounds boring, you may revise the process to get better results.

Run a Grammar Check

Refreshing and adding new content is not enough to get the content ranked on search engines. The content should also have a good grammar pattern as spelling, punctuation, and structure mistakes can drop the overall quality of the content. There is also a great chance that such content does not get ranked on search engines.

However, manually reviewing the content and getting it checked for grammar errors is difficult as most of the time we unintentionally overlook our mistakes which can have a serious consequence on the content’s quality.

This is where grammar checkers are helpful. You simply have to upload the content on the tool, and it will underline or highlight the mistakes and suggest corrections too. For a better understanding, we have shared a reference image below.

Grammar Check

The tool has done a great job. It has efficiently checked the text and has shown the mistakes along with suggestions to correct them. This way, you can also enter your text in the tool and check it for errors.

However, if you feel like the tool has suggested some wrong changes, you may revise the process to get better results.

Add A Human Touch

Disclaimer: Generating the content using an AI tool and then humanizing it to post on your website may not be the appropriate way and might not be preferred by your workplace as well. Search engines also might not prefer or encourage this approach as human-written and thoughtful content is preferred, and the audience is also more likely to engage.

Even when you are done doing everything to ensure that your content is high-quality, the content might be flagged as AI-generated and ruin your efforts. Search engines generally do not prefer content that is solely written by AI, as its authenticity is questionable.

It is difficult to carry out manual practices and ensure that your content is not AI-generated, whereas you can use a Humanize AI Text to ensure that your content does not flag under AI usage.

You simply have to enter the content, and the tool will instantly humanize it and remove maximum traces of AI. As a reference for the tool’s working, see the attachment below.

Humanize AI by Prepostseo

It is clear in the image that the tool has efficiently humanized the text without altering the tone and coherence of the content. However, to be extra safe, you can use the advanced mode of the tool to decrease the chances of flagging it as AI.

However, if you feel like the tool has interrupted the natural flow of the content and has made abrupt transitions in the content, you may adjust it with some manual tweaks or revise the process to get better results.

Final Thoughts

Updating old content doesn’t have to be an arduous task, especially when AI tools have entered the industry. 

Refreshing outdated content and adding useful insights, checking grammar and adding human touch to AI-generated content, each step helps you increase the content quality and possibilities of ranking better in search engine result page. Each tool helps in different way to rank better.

If you are looking professionals to rank your website, you are at right place. TheSEOGuy is a trusted SEO agency with result oriented approach and affordable pricing. Talk to our experts today.


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Hi, I am global SEO Expert providing affordable SEO services since 14+ years and counting. Worked for 100+ national and international brands. Top Indian SEO Consultant offering SEO Audit, SEO Strategy, On-page SEO, Link Building, AI SEO, Local SEO, Enterprise SEO and Ecommerce SEO by boosting your site's rankings and maximizing online visibility.

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